Meet the training team at SHRA.
Our team comprise of HRD certified trainers to help retailers transform traditional business into new retail model through digitalization and upskilling of employees. Collectively we have conducted over 642 training sessions for companies ranging from SMEs to MNC in Malaysia.
About SHRA
SH Retail Academy (SHRA) is a retail training provider founded in September 2019 inspired by the intention of Mr Lim Kim Heng, Executive Chairman of Senheng New Retail Berhad).
Starting from the formulation of SHRA training programs outlines, the program content, and the delivery methods; each process is derived using retail thought processes and retail needs.
SHRA combine time-proven application successes from Senheng with the latest knowledge and concepts to bring effective retail training programs for Malaysian SMEs, especially in the retail industry.
942
Training Completed
28635
Participants Involved
6824
Unique Participants
163
Companies
SHRA Program
Corporate
Program
Our corporate program offers retail training from 9 pillars including new retail and etc. We also specializes in customizing programs according to the corporates needs and technical requirements.
Public
Program
Through our public program, you can discover a variety of retail training topics that are success proven, relevant and applicable for retailers in Malaysia.
Professional
Certificate
Our professional certificate are delivered in a manner that gives you the flexibility to learn at a time and place that suits your personal and work life.
Our E-Learning Platform has unlimited access to world-class content. You can learn anytime & anywhere from a network of global experts and learning organizations.
Clients
Testimonials
I joined the customer service program. Trainers Ee May & Nazrin are very helpful for us to improve customer service and can be practiced by all staff. Tq both of you.
With the systematic learning method, I’ve gotten a clearer overall picture about new retail.
Great learning about NEW RETAIL in 2 days. Learnt a lot of practical knowledge such as digitalization, branding, store management, people management etc to grow our business offline & online. #newretail #SenhengMY #OMO
Ee May was fantastic- learnt a lot during the class and she kept us engaged and was funny as well. Looking forward to learn more from her!
This program has given me a clear direction on how to organize my telemarketing content to my audiences.
Thank you SHRA for the 4 Hours of High energy training. I have learn a lot about the Right mindset, skillset, toolset of an effective leader
From this course, I have learned i have to improve teams product knowledge, customer service and how to handle customer. Most important is to change the mindset of my team from employees mindset to a boss mindset
The 2 days short course worth 15 times its fee. Thank SH Academy for the insightful sharing despite some of the info can be classified as trade secrets.
​"With SHRA comprehensive training our sales have grown by 10 to 20 times!"
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