50
Category

Visual Merchandising

Study Type

Offline & Online

Duration

4-8 Hour Intensive Course

Language

Conducted in BM & English Adaptive

HRDF/ HRD Corp

Claimable

Our Visual Merchandising Training Is Suitable For

  • Salesperson
  • Store Supervisors/Managers
  • Retail Executives

VISUAL MERCHANDISING

Store Display 101

63

a. Arrange the showroom with an appropriate display.

b. Identify the ways to keep the showroom clean and tidy.

c. Recognize the correct attire to wear in a showroom.

Showroom, Your Domain

  • Physical showroom vs online shop
  • Differentiate between physical showroom and online shop
  • Why do we need physical showroom?
  • Sense of sight
  • Type of customer expectation
  • Importance of showroom display

 

Showroom Cleanliness and Hygiene

 

  • The objective of cleanliness and hygiene in showroom
  • How did cleanliness and hygiene affect customer experience?
  • Cleanliness is the key for showroom safety
  • Checklist of cleaning task
  • Method on creating checklist of cleaning task

 

 Retail Display Management

 

  • How to organize a showroom?
  • Space management
  • Price tag arrangement
  • Product display
  • Showroom environment

 

Appearance and Grooming Standards

 

  • What is workplace attire?
  • The importance of workplace attire
  • Male attire
  • Female attire
  • Do and don’t when wearing workplace attire.

 

Duty Roster

 

  • The purpose of duty roster
  • Why do we need a duty roster for showroom?
  • Types of duty rosters (DFS)
  • The differences between the 3 type of duty rosters
  • The method to create a proper duty roster

 

Simulation Activities

 

  • Buy Online vs Buy In-store
  • Messy Showroom
  • Puzzle: Memory Testing
  • Personal Appearance
  • Organize Your WORK

Premium & Luxury Visual Merchandising And Selling

101

a. Practice excellence and meeting expectation in premium product market

b. Demonstrate service that provide unique experience to serve premium clientele segments

c. Understand key success factors of aesthetic visual merchandising

  • Grab Eyeballs in Merchandising Display Area for Premium Products
  • 9 P’s of Luxury Brands vs General Brands
  • Different Types of Customers in Luxury Classification
  • 10 Parameters to Meet Premium Customer Demands

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