testttting
1,532 total views, 6 views today
testttting
1,532 total views, 6 views today
In the fast-paced world of Malaysian business, staying ahead often depends on the skills and knowledge of your workforce. That’s where HRD Corp (Human Resources Development Corporation) can be a game-changer. Are you aware of the HRD levy and how it can benefit your business? In Malaysia, the HRD is a crucial resource for employers looking to invest in their workforce. But here’s the catch – if you don’t use it for 2 years, you will lose it.Â
You must be wondering how much we can claim from the HRD Fund and where we can invest those funds? There are many things that employers can utilize when claiming from HRD Funds. Employers can claim up to RM 6,000 for 8 hours training and allowance up to RM 150 per pax when joining face to face training that is less than 100 km while up to RM 400 per pax per day for training more than 100km.Â
Some might not know where to start in utilizing these funds or not sure how to plan for the training. Here are some recommendation that we can follow:
The Human Resources (HR) Department can run Training Need Analysis (TNA) to understand training needs in the company. Then, they can check their available HRD fund and survey for suitable programs* for the employees. HR can shortlist training programs that are aligned with their needs and start to apply for HRD grants before they can proceed training with suitable providers.
Now, let’s discuss how our training programs come into play. Our training programs are 100% HRDF claimable, meaning you can utilize your HRDF levy to invest in employee training and development. Here’s how you can relate HRDF funding to our training offerings:
You get an exclusive class, only for your staff. Customize our programs to address your specific needs and goals, whether it’s enhancing leadership skills, boosting productivity, or fostering innovation, our in-house training can be tailored to maximize HRDF funds.
Suitable for companies who prefer customization, have more than 10 pax, and want flexibility of date and venue. Definitely a cost efficient approach, can claim up to RM6,000 of HRD fund per pax per day.
You get to join the topic of your interest, suitable if you are looking for a small number of pax (2-3 pax). Good side is that you get to network with people from other companies, or other industries. If you do not mind following the trainer provider’s set date, timing and venue, it will be a good choice for you too. You can claim up to RM1,300 per pax per day utilizing your HRD fund.
Suitable for companies who have a few pax to join the training, flexible to follow trainer’s date/time and venue, get a feel of trainer’s style before engaging in class with higher investment value.
A value-adding certification for your career, typically few days to 3 months’ courses that provide good theoretical knowledge and practical application. It is a good investment for your staff to provide them with a structured career path. Generally, certification courses will come at a higher price (with higher certification value) than in-house and public programs. Good news is that you can claim the whole training course fee in FULL from the HRD fund.
Suitable for companies who want to utilize your HRD fund (with a considerably huge available HRD fund) and provide a certification for your staff to improve their knowledge and credibility in their career.
At SHRA, we’re proud to offerÂ
Click on the title
Elevate your team’s skills and credentials with us today, and witness the transformation firsthand.
By choosing our HRD claimable training programs, you not only empower your employees with essential skills but also ensure that your HRD levy is put to good use. It’s a win-win situation: your employees benefit from valuable training, and you make the most of your HRD funds before they’re forfeited.Â
Empower your workforce to reach new heights by unlocking their potential with our HRD claimable professional certification programs. These certifications aren’t just pieces of paper; they’re your team’s ticket to excellence, propelling your company towards unparalleled growth.Â
Written by Nik Nur Azizah
SHRA Corporate Trainer
Nik is a trainer from SH Retail Academy. Her working background focuses mainly on coaching and advising people to focus on team goals and identifying team strengths. Her passion in training and learning led her to join the SHRA team as Corporate Trainer for their mission in helping people learn, progress, and use knowledge that fits retail industry needs.
6,091 total views, 8 views today
In the dynamic world of retail, embracing change is essential for survival. For retailers in Malaysia, from the vibrant streets of Kuala Lumpur to thriving e-commerce platforms, change is not just a reaction but the core that sparks growth and paves the way for success.
Why Change Management Is Vital
Understanding VUCA in Retail
While change management aids in addressing challenges, the VUCA framework offers a lens to navigate today’s unpredictable retail terrain. VUCA stands for Volatility, Uncertainty, Complexity, and Ambiguity. Let’s explore how this ties into change management:
Integrating VUCA insights with change management ensures retailers in Malaysia are always ready, responsive, and attuned to their operational challenges.
At SHRA, we understand that change is at the heart of retail’s evolution. Our comprehensive training programs are designed to equip retailers with the essential tools to not only react to shifts but to proactively embrace them. Our courses are curated to empower individuals and organizations to navigate through the intricacies of VUCA with confidence and resilience.Â
Written by Nik Nur Azizah
SHRA Corporate Trainer
Nik is a trainer from SH Retail Academy. Her working background focuses mainly on coaching and advising people to focus on team goals and identifying team strengths. Her passion in training and learning led her to join the SHRA team as Corporate Trainer for their mission in helping people learn, progress, and use knowledge that fits retail industry needs.
4,723 total views, 6 views today
In today’s ever-changing retail landscape, adapting to shifting consumer behavior is the key to success. Malaysian business owners are increasingly recognizing the importance of merging their online and offline strategies to create a seamless shopping experience for their customers. This approach, known as “Online to Offline” or O2O marketing, can yield tangible results and enhance customer engagement.
Click and Pick: Convenience at Your Fingertips
One of the primary strategies in O2O marketing is the “Click and Pick” model. Customers have the option to browse and purchase products online, then conveniently pick them up at a physical store. This convenience is particularly attractive to consumers who appreciate the ease of online shopping while valuing the immediacy of in-store pickup. It’s a win-win strategy that keeps customers engaged across both online and offline channels.
Pre-Order: Meeting Customer Needs in Advance
Pre-order campaigns are a savvy way to generate excitement and anticipation around new products or exclusive offers. By allowing customers to reserve items before they are physically available, retailers can build anticipation and ensure that when customers visit their stores, they find precisely what they desire. This approach not only increases foot traffic but also reduces the risk of products going unsold.
Voucher Strategy: Senheng’s Remarkable Success
Let’s examine a real-life example – Senheng, a leading electronics retailer in Malaysia. Senheng employed the “Voucher Strategy” during their members’ day promotion, offering RM50 vouchers to their loyal customers. The outcome? Based on one of the members’ days in 2023, an astonishing 33.6% conversion rate from member voucher redemption, with a total of 49,966 vouchers transacted in just two months. This resulted in an impressive RM229 million in sales. It underscores the effectiveness of O2O marketing when executed strategically.
In conclusion, the success of Senheng and numerous other retailers in Malaysia underscores the potential of Online to Offline marketing campaigns. As a Malaysian business owner, integrating these strategies can rejuvenate your retail business and enhance customer engagement.
If you’re eager to delve deeper into these modern retail strategies, you may explore our Professional Certificate in New Retail Strategy program. It’s designed to provide you with the knowledge and skills to leverage O2O marketing and other cutting-edge techniques in the retail industry. Join us on the path to retail success, where the fusion of online and offline creates a shopping experience like never before.
Written by Nik Nur Azizah
SHRA Corporate Trainer
Nik is a trainer from SH Retail Academy. Her working background focuses mainly on coaching and advising people to focus on team goals and identifying team strengths. Her passion in training and learning led her to join the SHRA team as Corporate Trainer for their mission in helping people learn, progress, and use knowledge that fits retail industry needs.
4,736 total views, 4 views today
Product differentiation is not just about making a product look or feel different; it’s about making it memorably different. Consider how people think of fried chicken, they think of KFC. It’s not just about the product; it’s about the story, values, and the unique experience that comes with it.
A good example is Decathlon which stands out in the world of sports retailing. Let’s delve into how they’ve masterfully differentiated themselves in a saturated market.
“At Decathlon, it’s all about sports, and it’s for everyone.” Their tagline isn’t just a catchy phrase; it’s a promise to their customers. By positioning themselves as a brand that caters to all sporting needs, they’ve carved a special place in the hearts of sports enthusiasts and novices alike.
By providing sports equipment at reasonable prices, Decathlon ensures that everyone, regardless of their budget, can indulge in their sporting passion or even try out a new sport. This affordability angle reinforces their commitment to making sports accessible to all.
Decathlon goes beyond being a mere retailer by partnering with sports centers. This means that not only can customers buy equipment, but they can also directly engage in sports like badminton or basketball right at Decathlon. This innovative approach transforms shopping into an experience, encouraging more people to dive into various sports.
In essence, Decathlon’s strategy is a blend of accessibility and experience. By making sports equipment affordable and providing spaces for people to immediately engage with sports, they truly live up to their mantra of “All for sports, sports for all.” It’s a model worth emulating for businesses seeking to connect genuinely with their customer base.
Standing Out Is an Art, Mastered by Few
In a world where many offer the same, it’s the nuances and the emphasis on customer needs that make a difference. As business owners, we need to absorb, adapt, and implement these learnings to craft our own unique identity.
Interested in molding your business’s unique identity? Let’s chat and embark on this transformative journey with our Professional Certificate In New Retail Strategy.
5,677 total views, 6 views today
The retail industry, with its centuries-old history, is undergoing a transformation like never before. Retailers who are unable to adapt to these changes are seeing falling foot traffic, declining sales, and rising operational costs. In this rapidly changing landscape, understanding the ‘New Retail’ – a blend of online and offline experiences – is critical. This includes mastering omnichannel strategies, harnessing data analytics, managing a new breed of workforce, and fostering innovation at all levels.
In this modern age of retail, the shopping experience is changing dramatically. Customers are no longer satisfied with just physical or online shopping; they are looking for a seamless integration between these two worlds. This new paradigm demands a profound shift in retail strategy, and retailers who can’t keep up are finding themselves left behind.
It’s not all doom and gloom for traditional retailers. The ‘Professional Certificate in New Retail Strategy’ offers a way out. This program is meticulously designed to equip retailers with:
A New Retail Strategy is not just about having an online store alongside a brick-and-mortar shop. It’s about integrating these channels so effectively that customers experience your brand, not a channel within your brand. This includes consistent product information, cross-channel inventory visibility, flexible delivery and return options, and personalized interactions based on customer data and insights.
In the world of New Retail, people management is as important as ever. Empowered, knowledgeable, and engaged staff can provide the kind of customer service that no algorithm can match. Retailers need strategies to attract, train, and retain such talent, and to align their workforce with the wider goals of the organization.
If you’re a retailer facing these challenges and looking for a structured path to embrace the future of retail, the ‘Professional Certificate in New Retail Strategy’ could be your roadmap. Don’t be left behind; be a part of the retail revolution!Â
Join the Professional Certificate in New Retail Strategy and Lead the Change!
5,099 total views, 4 views today
The modern retail scene has a new rhythm. Shopping is no longer just walking into stores or buying online. It’s now a fusion of both, tailored just for you. But here’s the twist: in this fresh retail world, price wars have become intense. Retailers, both big and small, feel the pressure, and it’s not just about who offers the lowest prices anymore. It’s about who understands you, the customer, best.
Imagine being a shop owner. Every time a competitor slashes their prices, you feel the pressure to match or go even lower. But this race to the bottom hurts more than just the profits. It means making hard choices – maybe reducing staff, compromising on quality, or even considering shutting down. This is the harsh reality for many businesses in Malaysia.
But what if there’s another way? What if the focus shifts from just price to value?
Traditional shops and online stores are blending into one. This fresh approach doesn’t just rely on price cuts. It’s about creating memorable shopping moments, understanding what you want, and giving more than just a product.
Let’s take a hint from Ritz-Carlton Malaysia and Haidilao. Instead of dropping prices, they offered something priceless: an unforgettable experience. Ritz-Carlton focused on premium services, while Haidilao introduced unique dining experiences. The lesson? In the price war, it’s not just about being cheaper. It’s about being better.
Think of a business as a pipe carrying water (profits). Price wars poke holes in this pipe, causing leaks. But by focusing on the new retail strategy, we can patch up these holes. It’s about performing well in the market, offering extra value, and making sure our customers are happy.
Yes, price wars are tough. But with the new retail approach, there’s hope. It’s about connecting with customers, understanding their needs, and delivering value. We can move away from simply slashing prices to offering memorable experiences and genuine connections.
For every retailer in Malaysia feeling the pinch of price wars, remember this: It’s not about being the cheapest; it’s about being the best. With the right strategy, we can win not just the price war, but the hearts of our customers too.Â
Ready to elevate your business with the new retail strategy? Chat with us now and let’s transform your retail journey together!”
____________________________________________________________________________
Written by Amir Ashraff
SHRA Corporate Trainer
Amir is a trainer from SH Retail Academy. His highest education is in the education field. His passion for teaching and business handling gives him a lot of experience in teaching, training, retailing, business management and operation management. His hobbies include learning new skills and gaming.
4,962 total views, 6 views today
In the world of sales, recognizing buying signals is crucial for success. These signals are subtle cues or questions from potential customers that indicate their interest and readiness to make a purchase. By paying attention to these signals, sales professionals can tailor their approach and provide the necessary information to close the deal. In this article, we will explore seven common buying signals that you should be on the lookout for during sales interactions.
When a potential customer asks about warranties, return policies, or terms and conditions, it’s a strong indication that they are seriously considering a purchase. These questions demonstrate their desire to understand the after-sales support and the protection they will receive, indicating that they are evaluating the long-term value of the product or service.
When a customer asks about start dates or delivery times, it shows their intention to move forward with the purchase. This buying signal indicates that they are considering incorporating the product or service into their plans or operations and are eager to know when they can expect to receive it. Providing accurate and timely information regarding delivery can help solidify their decision.
If a potential customer asks for alternative options or compares different products or services, it indicates an active interest in finding the best solution for their needs. This buying signal demonstrates that they are open to exploring various possibilities and are actively engaging in the decision-making process. Sales professionals can use this opportunity to showcase the unique selling points of their offerings and differentiate them from the competition.
When a customer asks about payment methods, it signifies their willingness to proceed with the purchase. This buying signal indicates that they are ready to discuss the financial aspect and are evaluating the convenience and flexibility of payment options. By offering clarity on payment methods and assisting with any concerns or questions, sales professionals can help ease the buying process.
If a potential customer asks about your company’s background, reputation, or previous client experiences, it’s a positive buying signal. This indicates that they are evaluating the credibility and trustworthiness of your organization. By responding with confidence and providing relevant information, you can establish a strong foundation for building trust and assuring the customer of your company’s reliability.
When a customer repeats certain aspects of the product or service, it shows that they are mentally processing the details and envisioning how it can address their specific needs. This buying signal suggests that they are seeking confirmation or seeking clarification on specific features or benefits. Sales professionals should pay attention to these repetitions and seize the opportunity to reinforce the key selling points and highlight the value proposition.
If a potential customer talks about how they plan to use the product or service, it’s a clear buying signal. This indicates that they have mentally connected your offering with their requirements and are envisioning its application in their context. Sales professionals can capitalize on this signal by actively listening, understanding their use case, and aligning their responses to demonstrate the value and suitability of the product or service for their specific needs.
Recognizing buying signals is crucial for sales professionals to guide potential customers towards making purchasing decisions. By actively listening, providing relevant information, and addressing concerns, you can increase your chances of closing deals successfully. To further enhance your sales expertise, consider enrolling in our Sales Skills program from SH Retail Academy.Â
As a specialized training service focused on retail training and understanding best practices in retail sales, SH Retail Academy equips you with the knowledge and techniques to excel in the competitive retail industry. Through this program, you will learn strategies for identifying and capitalizing on buying signals, refining your communication skills, and building strong customer relationships. It combines cutting-edge Neuro-Linguistic Programming techniques with proven retail sales methodologies, ensuring that you achieve exceptional results in your sales career.
Written by Lim Ee Hau,
SHRA Corporate Trainer
Ee Hau is a trainer in SHRA. As he is fascinated by psychology, he always finds ways to apply psychology tips and tricks to improve his quality of life. He loves connecting with people by initiating insightful conversation and has a passion for assisting individuals to achieve their life goal. He enjoys swimming and you can see him convincing people to play board games during the weekend.Â
5,780 total views, 4 views today
The workplace is a vibrant mix of personalities, each contributing their own quirks and strengths to the team. While most colleagues make work enjoyable, a few can be quite challenging to deal with. Understanding these diverse personalities and their communication styles is crucial to creating a positive work environment. In this article, we’ll explore five “troublesome” people you might encounter at work: the Technophobe, the Passive-Aggressive, the Playful, the Passive Communicator, and the Over-Analytical. Let’s dive in and learn how to handle these unique characters with grace and empathy.Â
Meet the Technophobe, the one who prefers the old ways and feels hesitant about new technology.
Technophobe: “Haaaa, This is very technical for me. I’m more comfortable with traditional methods.”
While their reluctance to embrace technology might slow down the team’s progress, don’t dismiss their concerns. Patience is key here. Offer a helping hand, show them the benefits of technology, and guide them through the learning process. Empower them with confidence, and soon they’ll be open to embracing new tools.
Ah, the Passive-Aggressive colleague! They express their frustrations in subtle, indirect ways, making it challenging to address their concerns.
Passive-Aggressive Communication: “I don’t think this is the way things are done.”
Instead of getting caught in their web, approach them with a direct yet gentle conversation. Show genuine interest in their feelings, and create a safe space where they can express themselves openly. This approach will help build trust and encourage more transparent communication.
Everyone loves the Playful coworker who brings laughter and cheer to the office. For example, in a serious team meeting, the Playful colleague effortlessly lightens the mood with a witty joke, filling the room with laughter and camaraderie. However, excessive playfulness can sometimes disrupt productivity. Strike a balance by acknowledging their humor while gently steering them back to work when necessary. Encourage designated times for fun and set clear expectations about the importance of focus during work hours.
The Passive Communicator tends to shy away from expressing their opinions, nodding in agreement without really voicing their thoughts.
Passive Communicator: “I didn’t receive any instruction to do this yet…”
To draw them out, create an open and supportive atmosphere. Ask for their input during meetings and discussions. Make it clear that their ideas are valuable and appreciated, encouraging them to share their unique perspectives.
Meet the Over-Analytical thinker, the one who meticulously examines every detail before making decisions.
When tackling a project proposal, the Over-Analytical colleague dives deep into research and analysis. Their commitment to thoroughness shines through as they strive for the best outcomes while minimizing risks. Their dedication is a testament to their passion for delivering high-quality results.
While this trait can be valuable, it can also lead to indecisiveness and stalled projects. Encourage timely decision-making by providing clear priorities and deadlines. Offer support and guidance to help them focus on the critical aspects without getting bogged down in minutiae.
Navigating diverse workplace personalities is no small task, but with empathy and understanding, it can be a rewarding journey. Embrace each individual’s unique qualities, communicate openly, and support one another in building a harmonious team. By recognizing the strengths and challenges of these “troublesome” personalities, we can foster a positive work environment where everyone can thrive and grow together.
Looking for more tips on people management, check on our leadership programs. Discover more strategies and tips to enhance collaboration and professional growth.
_________________________________________________________________
Written by Fatin Syazanna,
SHRA Corporate Trainer
Anna is a member of the SHRA trainer team. She has a major in Education with experience working in retail. She has a deep passion for sharing knowledge and personal development. You can catch her singing and acting in advertisements, movies and TV shows.Â
5,519 total views, 6 views today
It is undeniable that working behind the customer service counter, standing for long hours and dealing with personal challenges, can lead to feelings of agitation and frustration. It is only natural for us, as humans, to be affected by the challenges we face in our lives. While social media gurus may often discuss how to handle angry customers, it’s crucial to address the realities we experience on a daily basis. However, it often feels as though we are expected to conceal these emotions while working in customer service. This can result in negative feelings building up and potentially leading to outbursts of anger and dissatisfaction.
In an ideal world, understanding and empathy would prevail, creating a better and more harmonious environment for everyone. Unfortunately, in reality, achieving complete understanding can be challenging due to various factors such as differences in perspectives, limited time, and the complexity of individual experiences. Now the question arises: How can we assert our rights and demand fair treatment in a peaceful and constructive manner? Here are a few suggestions:Â
Self-awareness is a crucial aspect of managing your emotions and providing exceptional customer service, even when feeling agitated. By recognizing and acknowledging your agitation, you can take proactive steps to prevent it from negatively impacting your interactions with customers. This self-awareness allows you to separate your personal feelings from your professional responsibilities and focus on delivering a positive experience.
When you recognize your agitation, it’s important to validate your feelings. Understand that your emotions are valid and understandable given the challenges you may be facing. By acknowledging and accepting your own emotional state, you can approach the situation with self-compassion. This understanding helps prevent your agitation from intensifying and allows you to respond to customers with empathy and patience.
Deep breathing is a valuable tool to help you regain composure. Taking a moment to breathe deeply and slowly can activate the body’s relaxation response, leading to a reduction in stress levels. As you inhale deeply through your nose, allow your abdomen to expand, and then exhale slowly through your mouth. Repeat this process several times. Deep breathing calms the mind and body, lowers your heart rate, and releases tension in your muscles.
For example, let’s say you’re dealing with a challenging customer who is being demanding and confrontational. In the midst of their complaints, you recognize your own agitation building up. Instead of allowing your frustration to escalate the situation, you pause, take a deep breath, and remind yourself to respond with patience and understanding. Deep breathing helps you regain control of your emotions, allowing you to provide a positive and professional customer experience.
Practicing empathy is essential in customer service, especially when you are feeling agitated. It involves putting yourself in the customer’s shoes and genuinely understanding their perspective. When you encounter an agitated customer, it’s important to listen attentively to their concerns and frustrations, even if you are also experiencing your own challenges.
By actively listening, you create a space for the customer to express themselves fully. This allows them to feel heard and validated, which can help de-escalate the situation. Remember, the customer may be dealing with larger issues in their lives, such as the death of a family member, financial difficulties, or personal struggles. While it may be challenging to fully comprehend their circumstances, showing empathy and understanding can go a long way in building rapport and finding solutions.
For instance, imagine a customer who is visibly upset and complaining about a delayed delivery. As you listen attentively to their concerns, you may discover that they are dealing with the recent loss of a loved one. By actively listening and showing genuine understanding, you can express your condolences and empathize with their difficult situation. This empathetic approach not only helps the customer feel heard and supported but also allows you to find appropriate solutions that address their needs.
Taking breaks and seeking support are essential components of self-care when you’re feeling agitated in customer service. Recognizing when your agitation is escalating is crucial for maintaining your well-being and providing effective customer service. By taking short breaks whenever possible, you can step away from the situation briefly to regain composure and refocus your energy.
During your break, engage in activities that help you relax and recharge. This could involve taking a short walk, finding a quiet space to practice deep breathing or mindfulness, or engaging in a quick stress-relieving exercise. By allowing yourself these moments of respite, you can reset your mind and emotions, making it easier to approach customer interactions with a calmer and more focused mindset.
Additionally, seeking support from your colleagues or supervisor can be highly beneficial. Discussing your feelings with a trusted colleague who understands the challenges of the job can provide a sense of validation and relief. They may offer helpful insights, share coping strategies, or simply lend a listening ear. Similarly, reaching out to your supervisor can help in finding solutions or adjustments to alleviate some of the stressors that contribute to your agitation.
It is crucial, nonetheless, to reflect on how we treat others and how we have been treated. Are we treating people fairly, despite our own challenges? Have we received fair treatment in return? By examining our actions and advocating for fairness and empathy, we can contribute to a more inclusive and compassionate environment.
While achieving perfect understanding may be difficult, it is essential to recognize and acknowledge our own emotions and challenges. By promoting fairness, empathy, and open communication, we can work towards creating a more supportive and understanding atmosphere both within and beyond the realm of customer service.  Interested to know more about achieving excellence in customer service? Click on the link to gain valuable insights and empower your team to provide outstanding service. Let your dedication to exceptional customer service be the driving force behind your company’s success.
6,002 total views, 2 views today
Click one of our contacts below to chat on WhatsApp